Commercial

Exponica's commercial pavilion serves as a launching pad for products and services from companies seeking to attract customers from Latin American and local countries. In previous editions, the marketing strategy has proven to be successful for industries such as commercial tourism, real estate, banking, medical tourism, and other services.

In the past, aggressive promotional campaigns have been designed with the goal of attracting the local market and the presence of Latin visitors who attend the fairgrounds, thereby increasing the number of tourists visiting the participating countries. This event serves as a spearhead for promoting the companies that attend.